"GoodWill" acquired the Superior Taste Award 2022 3 products under the brand "GoodWill" won the International Superior Taste Award 2022, highlighting the distinctive feature of being the first in Thailand to be certified by the world's leading agencies. Preparing to launch new products and expand distribution channels and services to cover more area. Mr. Idthipol Patimavirujh, Executive Director of Phat Food Intelligence Co., Ltd., manufacturer and distributor of sweetened condensed and evaporated milk under the brand "GoodWill", gave a special interview to Answer News Industrial Magazine that recently GoodWill received the Superior Taste Award 2022 from 3 products: Sweetened Condensed Non-Dairy Creamer; Evaporated Milk and Milk Beverage Creamer from the International Taste Institute, emphasizing on products that have been tested for quality and have excellent taste. For the purpose of continually developing products with quality and standards, it confirms that GoodWill products taste good and are recognized by international organizations. Guaranteed quality builds confidence among partners, customers and consumers as well. At the same time, the company wants to be a leader in food processing innovation by using modern technology under the concept of Food Intelligence to increase the value of Thai raw materials to international standards. Starting from the selection of quality raw materials from farmers in Saraburi area, a source of good and quality dairy farming in Thailand. The food processing process consists of meticulous steps and uses modern and safe machinery. In order to get good products and encourage entrepreneurs to continue to expand their business to consumers. This is in line with the brand name "GoodWill", which means "goodwill" that the brand has towards customers. "Receiving such certification, we are the first in the country to be certified and guaranteed the Superior Taste Award from an international agency. We are determined to produce products with an emphasis on quality, taste, safety and the perfect harmony and want to communicate market leadership and products that meet consumer needs” said Itthipol. In the third quarter of 2022, the company plans to launch new products in the group of evaporated milk. There are healthy food products in the process of researching and developing made from plant ingredients (Plant Based), focusing on health-conscious consumers which is expected to be launched around the end of this year. At the same time, the company continues to expand distribution channels to cover and reach more entrepreneurs and consumers. To meet the changing lifestyles of customers today due to the global situation of the epidemic in the past two years Including ordering through the platform "Okartt" (www.okartt.com) delivering without shipping costs. And the team of Mr. and Miss Good who are ready to give advice, answer questions and take care of customers. Mr. Idthipol emphasized that he has experience in the food processing industry for more than 20 years, with the company's mission in line with the word GoodWill in various dimensions, consisting of: 1. Good desire for customers which supports entrepreneur groups (main customer group) to be a hero in their own business with quality products made from good raw materials through the production process with modern technology and efficient service. 2. GoodWill towards the community and society from the establishment of a factory at Kaeng Khoi, Saraburi Province, which is the largest dairy farming area in Thailand, the company has participated in royal initiative projects. To support and promote the processing of dairy products, it creates jobs and income for the community and the company has allocated space for building a learning center and condensed milk museum in the future as well. 3. GoodWill for the environment, by operating a business that focuses on environmental sustainability, such as implementing the concept of a green factory, packaging designed to meet the needs of use which are standing pouches and UHT Tetra Pak Prisma packaging, reducing the use of cans and for convenience and safe to use, also can be recycled. As the slogan that appears clearly on the packaging is "Good taste, Good profit and Good world". Khun Idthipol concluded that throughout the past, the company has always received support from good friends. Thank you to all our friends who have foreseen the importance of participating in the growth of the business and participating in this press release. The company is determined to bring good things. These will be shared with customers, consumers and communities, resulting in stable and sustainable development and growth together.